Tech savvy and hockey expert

This week’s Sports MBA Student of the Week comes to us from the Upper Peninsula town of Houghton, Michigan. Cole Cook has had his hands on many different projects so far this semester. Along with a few other students he has designed the blog, job shadowed with the San Diego Gulls, and worked player transportation at the Farmers Insurance Open. Congratulations, Cole!

Cole Cook received "Tez" from the hands of our former SOTW, Grady Millikan
Cole Cook received “Tez” from the hands of our former SOTW, Grady Millikan

Hometown: Houghton, MI

Undergraduate Degree:  B.S. Business Management, B.S. Sports Management (Double Major).

Age: 22

Favorites Sports Teams: Green Bay Packers, Chicago Blackhawks, Detroit Tigers, Real Salt Lake, Utah Jazz.

Favorite Sport(s) to Play: Golf, Hockey, Downhill ski.

Favorite Sports Movie: The Sandlot or Remember the Titans.

What made you choose SDSU’s Sports MBA program: It’s been a personal goal of mine to get my masters degree upon completion of my undergrad degree and this program was the ideal fit and I like the balance of hands-on experience with the fast-paced classroom environment.

What has been your most memorable experience so far in the SMBA program? Working with the transportation committee at the PGA Tour for the Farmers Insurance Open and helping to transport PGA players and their families around San Diego throughout the week of the tournament gave me an insider look to sports logistics which is something that is real interesting to me. Also shadowing a number of staff in the front office of the AHL’s San Diego Gulls has been really great!

What do you hope to achieve while you’re a student in this program personally?

While sharpening my business skills from undergrad I’m hoping to learn from the vast amount of guest speakers and volunteer opportunities we are presented with in the program. Before arriving to the program I was very interested in team operations and logistics of a professional sports team. Moving forward I hope to help athletes away from the competition whether it be with personal finance, marketing themselves, or player operations.

So far, what is your favorite class, and why?

While all of the classes have been great so far sports marketing has been super interesting as I’ve done internships in a variety of marketing roles already. Dr. Dalakas makes all of the class material relevant to sports and his lectures are very thought provoking. I now can’t watch a sports game without noticing all of the corporate sponsorships and ambush marketing involved.

What’s your advice for anyone who’s attempting to be the next ‘Student of the Week’?

Work hard in whatever you do whether it be the classroom work, getting to know your fellow cohort or networking, it’s all going to pay off. Play to your strengths as a person while working to build upon your weaknesses.

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